LincSmart® technology from Lincoln Financial can help simplify benefits administration. With real-time connections to strategic partners, LincSmart® solutions help employers, brokers and retirement professionals focus on strengthening their businesses and optimizing their Lincoln benefits.
Reach out, learn more >>We provide time-saving solutions to help make work easier for employers, brokers and retirement professionals. LincSmart® technology is designed to automate tasks, deliver workflow efficiencies, support data accuracy and give more time back in your day.
Prevent errors from entering your work stream and deliver accurate employee benefits with our plan design API from LincSmart®.
This connection allows plan information like rules and rates to flow from Lincoln to your benefits administration platform automatically, saving you time and ensuring your benefits are correct when employees need them.
Connected
ADP Workforce Now®
Connecting
Workday®, Workday® Wellness
Prevent errors from entering your work stream and deliver accurate employee benefits with our plan design API from LincSmart®.
This connection allows plan information like rules and rates to flow from Lincoln to your benefits administration platform automatically, saving you time and ensuring your benefits are correct when employees need them.
Connected
ADP Workforce Now®
Connecting
Workday®, Workday® Wellness
With LincSmart® enrollment API, the Lincoln benefits your employees trust are ready when they need them.
Enrollment API ensures that employee elections and demographic information are synced in real time and eliminates lengthy setup time for weekly batch files.
Connected
ADP Workforce Now®
Connecting
Workday®, PlanSource
With LincSmart® enrollment API, the Lincoln benefits your employees trust are ready when they need them.
Enrollment API ensures that employee elections and demographic information are synced in real time and eliminates lengthy setup time for weekly batch files.
Connected
ADP Workforce Now®
Connecting
Workday®, PlanSource
Eliminate manual data entry and improve coverage accuracy. This LincSmart-powered API provides automated eligibility data exchange to help reduce delays and increase accuracy across enrollment and claims journeys.
Future release
Workday® Wellness
Eliminate manual data entry and improve coverage accuracy. This LincSmart-powered API provides automated eligibility data exchange to help reduce delays and increase accuracy across enrollment and claims journeys.
Future release
Workday® Wellness
Share important benefits information directly in Workday®. A ready-made library of employee communication cards cover benefits education, decision tools, claims and leave support, wellness reminders and financial wellness access (WellnessPATH®). You review and approve the cards before they appear in your Workday® enrollment, Benefits & Pay Hub and home page.
Connected
Workday® Wellness
Share important benefits information directly in Workday®. A ready-made library of employee communication cards cover benefits education, decision tools, claims and leave support, wellness reminders and financial wellness access (WellnessPATH®). You review and approve the cards before they appear in your Workday® enrollment, Benefits & Pay Hub and home page.
Connected
Workday® Wellness
LincSmart® makes it simple for employees to complete Evidence of Insurability (EOI) and secure coverage that’s valuable to them through our user-friendly connection.
Our EOI solution ensures data syncs quickly with your platform, reducing manual work and mitigating the need for paper forms for a faster, easier experience.
Connected
ADP®, bswift, Businessolver, PlanSource, Selerix, Workday®
Connecting
Employee Navigator, Paycom
LincSmart® makes it simple for employees to complete Evidence of Insurability (EOI) and secure coverage that’s valuable to them through our user-friendly connection.
Our EOI solution ensures data syncs quickly with your platform, reducing manual work and mitigating the need for paper forms for a faster, easier experience.
Connected
ADP®, bswift, Businessolver, PlanSource, Selerix, Workday®
Connecting
Employee Navigator, Paycom
Initiate absence and intermittent leave from Workday Wellness and receive automatic status updates through our LincSmart-powered API. Less manual reconciliation, fewer rescinds and greater system consistency help simplify administration.
Connected
Workday® Wellness
Sync intermittent leave data instantly. The LincSmart-powered API delivers approved absences in real time. The connection eliminates manual updates between Lincoln and your benefits platform, giving you one reliable source for approved time off.
Connected
Workday®
Get real-time leave and claim updates. LincSmart® reduces manual data entry, improves accuracy with automatic syncs and lets you configure leave options for your business. Receive instant updates for Family and Medical Leave Act (FMLA), statutory programs, short-term and long-term disability and company leaves Lincoln manages.
Connected
Workday®
Initiate absence and intermittent leave from Workday Wellness and receive automatic status updates through our LincSmart-powered API. Less manual reconciliation, fewer rescinds and greater system consistency help simplify administration.
Connected
Workday® Wellness
Sync intermittent leave data instantly. The LincSmart-powered API delivers approved absences in real time. The connection eliminates manual updates between Lincoln and your benefits platform, giving you one reliable source for approved time off.
Connected
Workday®
Get real-time leave and claim updates. LincSmart® reduces manual data entry, improves accuracy with automatic syncs and lets you configure leave options for your business. Receive instant updates for Family and Medical Leave Act (FMLA), statutory programs, short-term and long-term disability and company leaves Lincoln manages.
Connected
Workday®
Automate quote requests, reducing manual data entry, improving efficiency and accelerating the intake of new business opportunities. The RFP API sends quote requests from a broker platform to Lincoln to start the underwriting and quoting process. This LincSmart-powered API automates the submission of census, plan design and other quote-related data.
Connected
Centro
Reduce manual effort, receive quote results faster and improve speed to market. The LincSmart-powered quote API gives brokers access to Lincoln responses and proposal information within their existing workflows.
Connected
Centro
Connecting
ThreeFlow
Automate quote requests, reducing manual data entry, improving efficiency and accelerating the intake of new business opportunities. The RFP API sends quote requests from a broker platform to Lincoln to start the underwriting and quoting process. This LincSmart-powered API automates the submission of census, plan design and other quote-related data.
Connected
Centro
Reduce manual effort, receive quote results faster and improve speed to market. The LincSmart-powered quote API gives brokers access to Lincoln responses and proposal information within their existing workflows.
Connected
Centro
Connecting
ThreeFlow
Gain the cutting edge over your competition, saving time and simplifying your workstream by centralizing all plan details in one easily accessible portal.
By automating accurate information pulled from Lincoln’s systems, brokers may confidently manage their entire book of Lincoln business in one place. Mitigating time-consuming contact points to verify plan information can now free up more time for brokers to focus on enhancing their client services.
Connected
Centro
Ease your administrative payroll burden with automated data exchange for retirement plan participant data and updates, including deferral changes and loan starts and stops.
This integration enables a secure, real-time data transfer between your payroll provider and Lincoln, streamlining retirement plan management and helping ensure up-to-date, accurate information. You’ll experience faster implementation, increased speed and accuracy from eliminating manual work, improved compliance with federal regulations and a better customer experience.
Connected
ADP Workforce Now® Payroll Integrations
Ease your administrative payroll burden with automated data exchange for retirement plan participant data and updates, including deferral changes and loan starts and stops.
This integration enables a secure, real-time data transfer between your payroll provider and Lincoln, streamlining retirement plan management and helping ensure up-to-date, accurate information. You’ll experience faster implementation, increased speed and accuracy from eliminating manual work, improved compliance with federal regulations and a better customer experience.
Connected
ADP Workforce Now® Payroll Integrations
Connect to LincSmart® and help employees get the most value from their total compensation packages, while streamlining benefits workflows. We help support the confidence and convenience you deserve for the Lincoln products you trust.
20 hours saved per week with LincSmart's absence status API1
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25+ hours saved per 100 employees handling benefits coverage changes2
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30 – 60 minutes saved per life event with LincSmart's EOI solution3
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2 – 3 days of setup effort saved when building benefit plans with Lincoln's custom "Plan Build Guide"4
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1 Cape Fear Valley Health internal data, 2025.
2 The Motley Fool case study, 2025.
3 HBD Industries internal data, 2025.
4 The Cason Group internal data, 2025.
The companies we connect with share our passion for advanced technology. Together, we build integrations with existing systems to help optimize the benefits experience and strive to make administering, managing, offering and accessing benefits easier for employees, employers and brokers.
Click the logos to check out the strategic partners supporting LincSmart's solutions.
Case study
Cape Fear Valley Health System, with over 8,000 employees and a lean human resources (HR) benefits team of three, faced significant challenges managing Evidence of Insurability (EOI) and leave events. Manual processes led to low EOI completion rates, frequent delays and time-consuming communications. HR and managers were overwhelmed, and the employee experience was suffering. They needed help.
Client: Cape Fear Valley Health System
Industry: Healthcare
Size: 8,000 employees
Location: North Carolina
Lincoln products and services: Absence management, life, accidental death & dismemberment, long- and short-term disability
Client: Cape Fear Valley Health System
Industry: Healthcare
Size: 8,000 employees
Location: North Carolina
Lincoln products and services: Absence management, life, accidental death & dismemberment, long- and short-term disability
Cape Fear Valley Health System, with over 8,000 employees and a lean human resources (HR) benefits team of three, faced significant challenges managing Evidence of Insurability (EOI) and leave events. Manual processes led to low EOI completion rates, frequent delays and time-consuming communications. HR and managers were overwhelmed, and the employee experience was suffering. They needed help.
With Lincoln’s LincSmart® technology and its partnership with Workday, Cape Fear Valley Health System implemented two key integrations:
Source: Cape Fear Valley Health System internal data, September 2025.
Case study
The Motley Fool worked with another carrier that relied on a manual benefits administration process, which was slow, inefficient, required excessive paperwork and led to claim delays. It wanted an integrated process that would:
Client: The Motley Fool
Industry: Financial
Size: 400 employees
Location: Virtual
Lincoln products and services: Life, disability, voluntary benefits, absence management
Client: The Motley Fool
Industry: Financial
Size: 400 employees
Location: Virtual
Lincoln products and services: Life, disability, voluntary benefits, absence management
The Motley Fool worked with another carrier that relied on a manual benefits administration process, which was slow, inefficient, required excessive paperwork and led to claim delays. It wanted an integrated process that would:
Working with LincSmart®, the streamlined benefits administration process saved The Motley Fool time throughout the process, in some cases months. It also improved the benefits experience for HR and employees.
With Lincoln’s LincSmart® technology, The Motley Fool could transition to an automated process, saving time and improving accuracy. Through its collaboration with UKG Pro Benefits Administration (technology powered by PlanSource), LincSmart® significantly reduced the human resources (HR) team’s workload and enhanced the enrollment and claims experiences for employees. Changes included:
With a single sign-on, employees have easy access to the EOI application and receive benefits enrollment decisions in real time, delivered through an API to The Motley Fool’s employee platform.
The employer section of short-term disability (STD) claims has been automated, reducing HR involvement.
HR receives an automated notification when an employee goes on leave, ensuring compliance.
Source: The Motley Fool internal data, April 2025.
Case study
Case study
HBD Industries wanted to streamline its plan setup and benefits management. Human resources (HR) manually tracked Evidence of Insurability (EOI) and managed plan setup details, creating inefficiencies, administrative burdens and potential risks for HR and employees. It wanted an integrated process that would:
Client: HBD Industries
Industry: Manufacturing
Size: 1,000 employees
Location: Multiple locations
Lincoln products and services: Accident, critical illness, disability, basic life, voluntary life
Client: HBD Industries
Industry: Manufacturing
Size: 1,000 employees
Location: Multiple locations
Lincoln products and services: Accident, critical illness, disability, basic life, voluntary life
HBD Industries wanted to streamline its plan setup and benefits management. Human resources (HR) manually tracked Evidence of Insurability (EOI) and managed plan setup details, creating inefficiencies, administrative burdens and potential risks for HR and employees. It wanted an integrated process that would:
The seamless integrations between LincSmart® and ADP Workforce Now® transformed HBD Industries’ benefits administration process. HBD saved a significant amount of time and could focus on other duties while employees appreciated real-time decisions.
With Lincoln’s LincSmart® technology and its partnership with ADP Workforce Now, HBD Industries transitioned to a automated process, saving HR a significant amount of time, improving accuracy and enhancing the employee experience. Changes included:
Source: HBD internal data, April 2025.
Case study
Case study
The Cason Group worked with another carrier that didn’t support its broker and the constant issues they faced, resulting in a severely delayed 12-month implementation process. The issues included:
The broker’s frustration led him to seek a carrier with a reliable, transparent and efficient implementation process, plus strong partnership efficiencies with Employee Navigator.
Industry: Utilities
Size: 44 employees
Location: Texas
Lincoln products and services: Life, voluntary life, voluntary short-term disability, long-term disability, dental, vision
Industry: Utilities
Size: 44 employees
Location: Texas
Lincoln products and services: Life, voluntary life, voluntary short-term disability, long-term disability, dental, vision
The Cason Group worked with another carrier that didn’t support its broker and the constant issues they faced, resulting in a severely delayed 12-month implementation process. The issues included:
The broker’s frustration led him to seek a carrier with a reliable, transparent and efficient implementation process, plus strong partnership efficiencies with Employee Navigator.
The Cason Group and its broker saw significant improvements in efficiency, accuracy and implementation speed.
Using Lincoln’s LincSmart® tech integration with Employee Navigator and guidance resources, the broker confidently set up the plan and gained new efficiencies. For example, data exchange allowed The Cason Group to exchange files via EDI in a single file. The broker also used the following LincSmart’s broker tools to simplify the setup process:
This guide provided step-by-step instructions for building Lincoln plans quickly and accurately. It helped:
For a faster setup and use, Lincoln plan templates offered predefined standards and employee education content. They allowed the broker to:
Source: The Cason Group interview, April 2025.