How to use the client emails

We’ve written the emails for you – here’s how to send them:

1. Copy the weekly email content provided in that week’s tab

2. Open your desired email platform

3. Paste the content into a new email draft

4. Update the subject line provided in that week’s tab

5. Double check your contact list to send to clients who may benefit

6. Send it out to align with the weekly Life Insurance Awareness Month schedule

(Tip: Be sure to delete the words Header: and Body copy: before sending)

How to use the social media posts

Spread the awareness on social – quick and easy:

1. Download and save the social media image for the week

2. Copy the provided caption

3. Open your preferred social media platform (LinkedIn or Facebook)

4. Start a new post and paste caption and upload corresponding image

5. Publish and monitor engagement

Client email

Subject line: Let’s talk about Life – on your terms

Header: Add some Life to your future plans

Body copy: September is Life Insurance Awareness Month and offers us a great reminder that life insurance isn’t just a financial product – it’s a plan you put into place for the people you care about the most. Whether you’re just starting to think about coverage, or revisiting your current needs, now is the perfect time to make sure your plans align with your goals.

Ready to see how we can personalize a policy that’s just right for you?

Start here: Life Insurance Planning Guide

Then, set up some time to connect with me!

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Social post

Caption: Let’s celebrate Life Awareness Month by talking about your coverage. Take a look at this guide and then reach out with questions – because awareness starts with you. #LIAM #CreateYourAwareness

Download image for LinkedIn and Facebook

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Client email

Subject line: Ready to get more out of Life?

Header: Expect the unexpected with life insurance

Body copy: Did you know that more than 100 million Americans say they need life insurance – or more of it?¹ So if it’s been a while since you reviewed your coverage, or you’re not sure where to begin, I’m here to help you simplify the process.

Because planning today can make all the difference for tomorrow.

Explore your options with our Life Insurance Client Guide.

Then, let’s talk more about the Life you want to build!

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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Social post

Caption: Are you among the 100 million Americans who need life insurance – or more of it?¹ Take a look at your options and then let’s connect to see how you can get more out of Life. #LIAM #CreateYourAwareness

Download image for LinkedIn and Facebook

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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Client email

Subject line: Think life insurance is too expensive? Think again.

Header: Let’s talk about the facts of Life

Body copy: One of the most common myths I hear is that life insurance is too expensive. But the reality is that some Americans overestimate the cost of life insurance by up to 12 times its true cost¹. By fitting life insurance into your budget, you can help offer financial security for your loved ones using a flexible, accessible solution.

Let’s break down the facts together.

See the true cost of life insurance in this jam-packed infographic.

Then, reach out to talk about what matters most to you.

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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Social post

Caption: Cost is the #1 reason for not buying life insurance, even though about three quarters of Americans overestimate the actual price.¹ See why knowledge is key then let’s talk about the facts of Life. #LIAM #CreateYourAwareness

Download image for LinkedIn and Facebook

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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Client email

Subject line: How can you make the most out of Life?

Header: Choose your own goals in Life

Body copy: Life insurance is more than just protection. It can also be used as a tool to help support your business needs, supplement your retirement income, or create a legacy for future generations.

Let’s see how your coverage can support your big goals in Life:

Business insurance needs

Retirement income needs

Legacy planning needs

Interested in a visual overview?  Check out this presentation!

Then, let’s talk about how life insurance can help you reach your goals.

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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Social post

Caption: Life insurance doesn’t just protect – it empowers. 59% of insured Americans say they feel financially secure, compared to just 34% of the uninsured.¹ See how coverage can help you keep up with life’s changing needs. #LIAM #CreateYourAwareness

Download image for LinkedIn and Facebook

¹LIMRA and Life Happens, “2025 Insurance Barometer Study,”

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