In the rapidly-changing world of financial services and advice, you need
marketing tools and resources that make you stand out from your competition.
Whether you’re just getting started or want to recharge your existing practice,
our marketing materials are designed to help you engage, inform and build
deep connections with key clients and prospects. For additional assistance,
contact your internal wholesaler.
Select each tab to find additional information.
Tax moves today for the tomorrow you have planned. Taxes in retirement client-approved infographic.
Lincoln Financial Group fixed annuities resource guide launchpad.
Quickly create social media campaigns that can help elevate your business and conversations with clients.
Helping you do business today; access resources quickly to help your clients stay confident and focused.
Client facing Investor Advantage site showcases the straightforward approach to investing, with the ability to create a portfolio based on favorable tax treatment, investment flexibility and choice and tax-smart retirement and legacy options.
With Lincoln Level Advantage®, you can build a portfolio that helps you stay invested for growth while reducing risk with levels of protection during downturns.
10 reasons why you should be talking with your clients about long-term care – now.
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
Client facing site that helps set the stage for the future and legacy your clients have planned.
From policy submission through policy delivery, Lincoln’s electronic capabilities offer many benefits for you and clients.
Improve efficiency, reduce touch points with Lincoln MoneyGuard® solutions’ digital process
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
MoneyGuard Market Advantage®, a variable universal life insurance policy helps you feel more confident about staying invested in the markets and preparing for long-term care expenses.
Resources to learn more about how it works and how you can identify opportunities to incorporate it into your business. Bring new clarity and preparation to planning with MoneyGuard Market Advantage Conversation Catalyst.
Lincoln Financial Group MoneyGuard® solutions marketing resource library launchpad.
In the series, Moshe discusses misconceptions people have about LTC plans, taking advantage of tax-efficient options, and how LTC plans help mitigate risk and provide portfolio protection.
Allows you to view the costs of Skilled Nursing Homes, Home Health Aides and Assisted Living Facilities in your area and across the country.
We know you think about it. Now it’s time to talk about it. Client-approved infographic.
Get the latest updates, do business with Lincoln, discover how to position solutions and access materials to help you know more and sell more.
Listen to some of the most successful practices used by highly effective financial professionals through this series of tips and techniques.
Demonstrate Lincoln's commitment to protecting clients and customers from cybercriminals and fraud attempts by leveraging these resources.
The most effective financial professionals adopt these three habits to help define their value promise, enhance the client experience and bring their goals to life.
Industry insights and actionable resources to strengthen your expertise, tackle challenges and anticipate what's coming next.
Your source for timely, comprehensive and simplified regulatory updates.
Our Underwriting 411 video series highlights Lincoln’s underwriting advantages to help you meet the needs of your clients.
Our video series gives you the strategies and tools to help your clients create well-balanced retirement portfolios that minimize taxes.
Help teach your business owner clients about the benefits of financial wellness for their employees and their bottom line.
Help make benefits more beneficial by introducing in-plan solutions that help participants secure income during retirement.
Lincoln’s retirement offerings include personalized service, easy-to-use technology and innovative solutions.
Rely on Lincoln to build your retirement plan confidence and help you reach your goals.
After a year filled with the unexpected, people are looking for something they can rely on. Opportunities present themselves for renewal, reengagement and a return to wellness after COVID-19. View the findings from the 2021 Lincoln Retirement Power® Study.
Lincoln offers unique planning solutions, designed specifically for RIAs, to help address your clients’ retirement goals and challenges.
Access the weekly What we're hearing newsletter with curated articles and quarterly aggregated asset class views to bring you a consensus look at how leading minds in the industry are positioning portfolios from our network of asset management partners.
Our marketing materials are designed to help you engage, inform, and build deep connections with key clients and prospects.
Market data and insights from Lincoln and industry asset management partners.
Lincoln’s advertising campaigns respond directly to topics Americans are discussing today while leveraging Lincoln’s differentiating approach to supporting financial conversations.
*Accessible after logging in to LincolnSolutionsCenter.com
Dive into the advanced life insurance market segment opportunities. Expand your business and navigate the growing markets of business insurance solutions, foreign national clients and premium financing.
On-demand video training and resources.
Address the unique needs of business owners and fund strategies that meet their business goals.
Affluent global clients who want to purchase U.S. life insurance that can provide tax-efficiencies and pay a multitude of benefits in U.S. dollars.
Our Guaranteed Issue and Simplified Issue underwriting solutions can help achieve efficiencies when implementing our business insurance strategies.
Offer high-net-worth individuals, who don’t want to liquidate assets, the opportunity to purchase life insurance for legacy and business planning through a multi-faceted approach.
Penetrate the growing markets for life insurance and expand your business. Access resources that educate on the advanced life insurance market segments of foreign nationals, business insurance solutions and premium financing.
Marketing resources
Lincoln Financial Network is the marketing name for the retail and financial planning affiliates of Lincoln Financial Group and includes Lincoln Financial Securities Corporation and Lincoln Financial Advisors, broker/dealers, registered investment advisors and members of FINRA and SIPC.
Lincoln Financial Group is the marketing name for Lincoln National Corporation and its affiliates, including The Lincoln National Life Insurance Company, Fort Wayne, IN, and Lincoln Life & Annuity Company of New York, Syracuse, NY. Variable products distributed by broker-dealer/affiliate Lincoln Financial Distributors, Inc., Radnor, PA. Securities and investment advisory services offered through other affiliates. Affiliates are separately responsible for their own financial and contractual obligations. Variable products are sold by prospectuses, which contain the investment objectives, risks, and charges and expenses of the variable product and its underlying investment options. Read carefully before investing.
For agent or broker use only. Not for use with the public.
©2023 Lincoln National Corporation
LFS-5602470-033123
8/23 Z20
Order code: PRO-ABEXP-IDE001
In the rapidly-changing world of financial services and advice, you need marketing tools and resources that make you stand out from your competition.
Whether you’re just getting started or want to recharge your existing practice, our marketing materials are designed to help you engage, inform and build deep connections with key clients and prospects. For additional assistance, contact your internal wholesaler.
Select each tab to find additional information.
Tax moves today for the tomorrow you have planned. Taxes in retirement client-approved infographic.
Lincoln Financial Group fixed annuities resource guide launchpad.
Quickly create social media campaigns that can help elevate your business and conversations with clients.
Helping you do business today; access resources quickly to help your clients stay confident and focused.
Client facing Investor Advantage site showcases the straightforward approach to investing, with the ability to create a portfolio based on favorable tax treatment, investment flexibility and choice and tax-smart retirement and legacy options.
With Lincoln Level Advantage®, you can build a portfolio that helps you stay invested for growth while reducing risk with levels of protection during downturns.
10 reasons why you should be talking with your clients about long-term care – now.
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
Client facing site that helps set the stage for the future and legacy your clients have planned.
From policy submission through policy delivery, Lincoln’s electronic capabilities offer many benefits for you and clients.
Improve efficiency, reduce touch points with Lincoln MoneyGuard® solutions’ digital process
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
MoneyGuard Market Advantage®, a variable universal life insurance policy helps you feel more confident about staying invested in the markets and preparing for long-term care expenses.
Resources to learn more about how it works and how you can identify opportunities to incorporate it into your business. Bring new clarity and preparation to planning with MoneyGuard Market Advantage Conversation Catalyst.
Lincoln Financial Group MoneyGuard® solutions marketing resource library launchpad.
In the series, Moshe discusses misconceptions people have about LTC plans, taking advantage of tax-efficient options, and how LTC plans help mitigate risk and provide portfolio protection.
Allows you to view the costs of Skilled Nursing Homes, Home Health Aides and Assisted Living Facilities in your area and across the country.
We know you think about it. Now it’s time to talk about it. Client-approved infographic.
Get the latest updates, do business with Lincoln, discover how to position solutions and access materials to help you know more and sell more.
Listen to some of the most successful practices used by highly effective financial professionals through this series of tips and techniques.
Demonstrate Lincoln's commitment to protecting clients and customers from cybercriminals and fraud attempts by leveraging these resources.
The most effective financial professionals adopt these three habits to help define their value promise, enhance the client experience and bring their goals to life.
Industry insights and actionable resources to strengthen your expertise, tackle challenges and anticipate what's coming next.
Your source for timely, comprehensive and simplified regulatory updates.
Our Underwriting 411 video series highlights Lincoln’s underwriting advantages to help you meet the needs of your clients.
Our video series gives you the strategies and tools to help your clients create well-balanced retirement portfolios that minimize taxes.
Help teach your business owner clients about the benefits of financial wellness for their employees and their bottom line.
Help make benefits more beneficial by introducing in-plan solutions that help participants secure income during retirement.
Lincoln’s retirement offerings include personalized service, easy-to-use technology and innovative solutions.
Rely on Lincoln to build your retirement plan confidence and help you reach your goals.
After a year filled with the unexpected, people are looking for something they can rely on. Opportunities present themselves for renewal, reengagement and a return to wellness after COVID-19. View the findings from the 2021 Lincoln Retirement Power® Study.
Lincoln offers unique planning solutions, designed specifically for RIAs, to help address your clients’ retirement goals and challenges.
Access the weekly What we're hearing newsletter with curated articles and quarterly aggregated asset class views to bring you a consensus look at how leading minds in the industry are positioning portfolios from our network of asset management partners.
Our marketing materials are designed to help you engage, inform, and build deep connections with key clients and prospects.
Market data and insights from Lincoln and industry asset management partners.
Lincoln’s advertising campaigns respond directly to topics Americans are discussing today while leveraging Lincoln’s differentiating approach to supporting financial conversations.
*Accessible after logging in to LincolnSolutionsCenter.com
Dive into the advanced life insurance market segment opportunities. Expand your business and navigate the growing markets of business insurance solutions, foreign national clients and premium financing.
On-demand video training and resources.
Address the unique needs of business owners and fund strategies that meet their business goals.
Affluent global clients who want to purchase U.S. life insurance that can provide tax-efficiencies and pay a multitude of benefits in U.S. dollars.
Our Guaranteed Issue and Simplified Issue underwriting solutions can help achieve efficiencies when implementing our business insurance strategies.
Offer high-net-worth individuals, who don’t want to liquidate assets, the opportunity to purchase life insurance for legacy and business planning through a multi-faceted approach.
Penetrate the growing markets for life insurance and expand your business. Access resources that educate on the advanced life insurance market segments of foreign nationals, business insurance solutions and premium financing.
In the rapidly-changing world of financial services and advice, you need marketing tools and resources that make you stand out from your competition.
Whether you’re just getting started or want to recharge your existing practice, our marketing materials are designed to help you engage, inform and build deep connections with key clients and prospects. For additional assistance, contact your
internal wholesaler.
Select each tab to find additional information.
Tax moves today for the tomorrow you have planned. Taxes in retirement client-approved infographic.
Lincoln Financial Group fixed annuities resource guide launchpad.
Quickly create social media campaigns that can help elevate your business and conversations with clients.
Helping you do business today; access resources quickly to help your clients stay confident and focused.
Client facing Investor Advantage site showcases the straightforward approach to investing, with the ability to create a portfolio based on favorable tax treatment, investment flexibility and choice and tax-smart retirement and legacy options.
With Lincoln Level Advantage®, you can build a portfolio that helps you stay invested for growth while reducing risk with levels of protection during downturns.
10 reasons why you should be talking with your clients about long-term care – now.
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
Client facing site that helps set the stage for the future and legacy your clients have planned.
From policy submission through policy delivery, Lincoln’s electronic capabilities offer many benefits for you and clients.
Improve efficiency, reduce touch points with Lincoln MoneyGuard® solutions’ digital process
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
MoneyGuard Market Advantage®, a variable universal life insurance policy helps you feel more confident about staying invested in the markets and preparing for long-term care expenses.
Resources to learn more about how it works and how you can identify opportunities to incorporate it into your business. Bring new clarity and preparation to planning with MoneyGuard Market Advantage Conversation Catalyst.
Lincoln Financial Group MoneyGuard® solutions marketing resource library launchpad.
In the series, Moshe discusses misconceptions people have about LTC plans, taking advantage of tax-efficient options, and how LTC plans help mitigate risk and provide portfolio protection.
Allows you to view the costs of Skilled Nursing Homes, Home Health Aides and Assisted Living Facilities in your area and across the country.
We know you think about it. Now it’s time to talk about it. Client-approved infographic.
Get the latest updates, do business with Lincoln, discover how to position solutions and access materials to help you know more and sell more.
Listen to some of the most successful practices used by highly effective financial professionals through this series of tips and techniques.
Demonstrate Lincoln's commitment to protecting clients and customers from cybercriminals and fraud attempts by leveraging these resources.
The most effective financial professionals adopt these three habits to help define their value promise, enhance the client experience and bring their goals to life.
Industry insights and actionable resources to strengthen your expertise, tackle challenges and anticipate what's coming next.
Your source for timely, comprehensive and simplified regulatory updates.
Our Underwriting 411 video series highlights Lincoln’s underwriting advantages to help you meet the needs of your clients.
Our video series gives you the strategies and tools to help your clients create well-balanced retirement portfolios that minimize taxes.
Help teach your business owner clients about the benefits of financial wellness for their employees and their bottom line.
Help make benefits more beneficial by introducing in-plan solutions that help participants secure income during retirement.
Lincoln’s retirement offerings include personalized service, easy-to-use technology and innovative solutions.
Rely on Lincoln to build your retirement plan confidence and help you reach your goals.
After a year filled with the unexpected, people are looking for something they can rely on. Opportunities present themselves for renewal, reengagement and a return to wellness after COVID-19. View the findings from the 2021 Lincoln Retirement Power® Study.
Lincoln offers unique planning solutions, designed specifically for RIAs, to help address your clients’ retirement goals and challenges.
Access the weekly What we're hearing newsletter with curated articles and quarterly aggregated asset class views to bring you a consensus look at how leading minds in the industry are positioning portfolios from our network of asset management partners.
Our marketing materials are designed to help you engage, inform, and build deep connections with key clients and prospects.
Market data and insights from Lincoln and industry asset management partners.
Lincoln’s advertising campaigns respond directly to topics Americans are discussing today while leveraging Lincoln’s differentiating approach to supporting financial conversations.
*Accessible after logging in to LincolnSolutionsCenter.com
Dive into the advanced life insurance market segment opportunities. Expand your business and navigate the growing markets of business insurance solutions, foreign national clients and premium financing.
On-demand video training and resources.
Address the unique needs of business owners and fund strategies that meet their business goals.
Affluent global clients who want to purchase U.S. life insurance that can provide tax-efficiencies and pay a multitude of benefits in U.S. dollars.
Our Guaranteed Issue and Simplified Issue underwriting solutions can help achieve efficiencies when implementing our business insurance strategies.
Offer high-net-worth individuals, who don’t want to liquidate assets, the opportunity to purchase life insurance for legacy and business planning through a multi-faceted approach.
Penetrate the growing markets for life insurance and expand your business. Access resources that educate on the advanced life insurance market segments of foreign nationals, business insurance solutions and premium financing.
In the rapidly-changing world of financial services and advice, you need
marketing tools and resources that make you stand out from your competition.
Whether you’re just getting started or want to recharge your existing practice,
our marketing materials are designed to help you engage, inform and build
deep connections with key clients and prospects. For additional assistance,
contact your internal wholesaler.
Select each tab to find additional information.
Tax moves today for the tomorrow you have planned. Taxes in retirement client-approved infographic.
Lincoln Financial Group fixed annuities resource guide launchpad.
Quickly create social media campaigns that can help elevate your business and conversations with clients.
Helping you do business today; access resources quickly to help your clients stay confident and focused.
Client facing Investor Advantage site showcases the straightforward approach to investing, with the ability to create a portfolio based on favorable tax treatment, investment flexibility and choice and tax-smart retirement and legacy options.
With Lincoln Level Advantage®, you can build a portfolio that helps you stay invested for growth while reducing risk with levels of protection during downturns.
10 reasons why you should be talking with your clients about long-term care – now.
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
Client facing site that helps set the stage for the future and legacy your clients have planned.
From policy submission through policy delivery, Lincoln’s electronic capabilities offer many benefits for you and clients.
Improve efficiency, reduce touch points with Lincoln MoneyGuard® solutions’ digital process
Quickly create social media campaigns that can help elevate your business and the talk about long-term care.
MoneyGuard Market Advantage®, a variable universal life insurance policy helps you feel more confident about staying invested in the markets and preparing for long-term care expenses.
Resources to learn more about how it works and how you can identify opportunities to incorporate it into your business. Bring new clarity and preparation to planning with MoneyGuard Market Advantage Conversation Catalyst.
Lincoln Financial Group MoneyGuard® solutions marketing resource library launchpad.
In the series, Moshe discusses misconceptions people have about LTC plans, taking advantage of tax-efficient options, and how LTC plans help mitigate risk and provide portfolio protection.
Allows you to view the costs of Skilled Nursing Homes, Home Health Aides and Assisted Living Facilities in your area and across the country.
We know you think about it. Now it’s time to talk about it. Client-approved infographic.
Get the latest updates, do business with Lincoln, discover how to position solutions and access materials to help you know more and sell more.
Listen to some of the most successful practices used by highly effective financial professionals through this series of tips and techniques.
Demonstrate Lincoln's commitment to protecting clients and customers from cybercriminals and fraud attempts by leveraging these resources.
The most effective financial professionals adopt these three habits to help define their value promise, enhance the client experience and bring their goals to life.
Industry insights and actionable resources to strengthen your expertise, tackle challenges and anticipate what's coming next.
Your source for timely, comprehensive and simplified regulatory updates.
Our Underwriting 411 video series highlights Lincoln’s underwriting advantages to help you meet the needs of your clients.
Our video series gives you the strategies and tools to help your clients create well-balanced retirement portfolios that minimize taxes.
Help teach your business owner clients about the benefits of financial wellness for their employees and their bottom line.
Help make benefits more beneficial by introducing in-plan solutions that help participants secure income during retirement.
Lincoln’s retirement offerings include personalized service, easy-to-use technology and innovative solutions.
Rely on Lincoln to build your retirement plan confidence and help you reach your goals.
After a year filled with the unexpected, people are looking for something they can rely on. Opportunities present themselves for renewal, reengagement and a return to wellness after COVID-19. View the findings from the 2021 Lincoln Retirement Power® Study.
Lincoln offers unique planning solutions, designed specifically for RIAs, to help address your clients’ retirement goals and challenges.
Access the weekly What we're hearing newsletter with curated articles and quarterly aggregated asset class views to bring you a consensus look at how leading minds in the industry are positioning portfolios from our network of asset management partners.
Our marketing materials are designed to help you engage, inform, and build deep connections with key clients and prospects.
Market data and insights from Lincoln and industry asset management partners.
Lincoln’s advertising campaigns respond directly to topics Americans are discussing today while leveraging Lincoln’s differentiating approach to supporting financial conversations.
*Accessible after logging in to LincolnSolutionsCenter.com
Dive into the advanced life insurance market segment opportunities. Expand your business and navigate the growing markets of business insurance solutions, foreign national clients and premium financing.
On-demand video training and resources.
Address the unique needs of business owners and fund strategies that meet their business goals.
Affluent global clients who want to purchase U.S. life insurance that can provide tax-efficiencies and pay a multitude of benefits in U.S. dollars.
Our Guaranteed Issue and Simplified Issue underwriting solutions can help achieve efficiencies when implementing our business insurance strategies.
Offer high-net-worth individuals, who don’t want to liquidate assets, the opportunity to purchase life insurance for legacy and business planning through a multi-faceted approach.
Penetrate the growing markets for life insurance and expand your business. Access resources that educate on the advanced life insurance market segments of foreign nationals, business insurance solutions and premium financing.
Marketing resources
Lincoln Financial Network is the marketing name for the retail and financial planning affiliates of Lincoln Financial Group and includes Lincoln Financial Securities Corporation and Lincoln Financial Advisors, broker/dealers, registered investment advisors and members of FINRA and SIPC.
Lincoln Financial Group is the marketing name for Lincoln National Corporation and its affiliates, including The Lincoln National Life Insurance Company, Fort Wayne, IN, and Lincoln Life & Annuity Company of New York, Syracuse, NY. Variable products distributed by broker-dealer/affiliate Lincoln Financial Distributors, Inc., Radnor, PA. Securities and investment advisory services offered through other affiliates. Affiliates are separately responsible for their own financial and contractual obligations. Variable products are sold by prospectuses, which contain the investment objectives, risks, and charges and expenses of the variable product and its underlying investment options. Read carefully before investing.
For agent or broker use only. Not for use with the public.
©2023 Lincoln National Corporation
LFS-5602470-033123
8/23 Z20
Order code: PRO-ABEXP-IDE001