Long-term care

Alert light

New this Month

Introducing MoneyGuard Market Advantage®

Learn more about our first-of-its-kind LTC solution, offering growth potential through investment performance and income tax-free benefits from the industry leader.

Click here to access the launch toolkit

Long-term care resources suite
Access the full marketing library
Marketing resource guide

    

  • Sales ideas
  • Featured campaigns
Disciplined Care Funding Approach with Flex-pay

Disciplined care-funding approach

Volatile markets call for a more disciplined approach. Learn more here. (PDF)

Email Campaign in a Box

Email Campaign in a Box

Use the campaign to introduce Lincoln’s new MoneyGuard Market Advantage® product, share key resources and identify potential client opportunities.
 

Download the campaign.

placeholder

Why Long-term Care

Quickly create social media campaigns that can help elevate your business and that talk about long-term care. Use the images, text and links provided to schedule social media on your channels.
 

View social media posts.

10 Reasons Why Post 1 Image

10 reasons why long-term care planning

Take the lead on care conversations. Rising long-term care costs could deplete your clients’ savings quickly if they don’t plan proactively. Use the images, text and links provided to schedule social media on your channels.
 

View social media posts.